Marketing

Acquisition Retention Customers | News | Blackberry Design

Acquisition and retention of customers

Companies gain new customers by using customer acquisition techniques. To keep current customers, customer retention is used. A highly asked question is whether you as a business should focus more on acquisition or retention.

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GDPR Email Marketing | News | Blackberry Design

GDPR and email marketing

This article looks at GDPR and email marketing and how it may affect your marketing campaigns. There is some brief advice on compliance and links to the ICO website.

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