If you are looking to drive traffic to your website via digital marketing there are two main options available; SEO and PPC. One method may be better suited to your needs than the other.
New technologies and trends change the way businesses market their products and services. Changes happen quickly in the world of digital marketing, stay on top with these top trends for 2016.
One of the best ways to ensure effective email marketing campaigns is to invest time and effort into growing your email subscription lists. By growing your lists, you are growing your audience.
A few years back email marketing was deemed to be the best way to reach customers but customers have become accustomed to filtering through emails, much like we do with the junk mail that lands on our door mat.
The Internet of Things or IoT is a growing network of everyday objects from industrial machines to consumer goods, that are connected to the internet and can be controlled remotely.
Web developers and SEO specialists around the world are waiting in anticipation for the latest Penguin Algorithm update to be released by Google. It is expected that the latest algorithm update from Google will take a different form to previous major updates. Just as Panda has become part of Google’s core ranking algorithm; it is thought that Penguin will follow suit.
As the rise in mobile devices such as smartphones, tablets and wearables continues, mobile apps have become an important of not only a business’s mobile marketing strategy but also their overall digital marketing strategy.
Search engine optimisation or SEO has changed dramatically over the years and has become a term that most people with a website understand or at least know roughly what it means, compared to a few years back when the mere mention of SEO would result in confused faces looking back at you.
At Blackberry we believe the surge in use of mobile devices will see responsive design and user experience define web design trends for 2016, let’s take a look at our predictions for 2016.
In today’s digital world, content marketing such as company blogs are more becoming more and more valuable to businesses and are a valuable tool in a business’s overall marketing strategy.
Blackberry Design are a Worcestershire-based creative design agency offering; graphic design, web design and development, SEO, PPC, content marketing, email marketing, exhibition & display design as well as print management.
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