Inbound marketing or content marketing: which is better for SEO? As Marketing strategies continue to evolve and many businesses are trying to implement new strategic methods. One of the biggest decisions is whether to use content marketing, inbound marketing, or both.
Branding your products and effectively communicating that brand is essential in determining success in marketing and building value for your products and business. Let’s take a look at ways to improve your brand’s communication strategy.
One of the biggest challenges faced when rebranding your business can be damaging your SEO. Follow our simple guidelines to help you undertake a rebrand without affecting your SEO.
Email Marketing is an effective strategy to promote business awareness and growth because of its familiarity, flexibility, and universality.
Content marketing is about creating and distributing content that is of interest to your target audience and establishes your business as a valuable resource and industry thought leader; useful content should be at the core of your marketing strategy.
Attracting people to your website and making your website visible in search engines is no easy feat, but the hard work doesn’t end there, keeping potential customers on your site is where it can get really tricky. Google Analytics tells you why people are leaving your website.
Effective design and branding gives your business a visual identity, it creates recognition and strengthens your brand. Good branding can help position your company to attract the right kind of customer for your business.
Pinterest is the latest social media platform to enter the e-commerce market. Pinterest founder Ben Silbermann has announced that a blue buy it button will appear next to selected buyable pins.
Mobile search is a hot topic in the SEO world at the moment, the mobile industry in constantly changing and mobile devices are an essential part of everyday living for most of us.
User experience or UX design is part of the design process that emphasises ease of use and access for the user. The main purpose is to balance meeting users’ needs and achieving the business goals of the website.
Blackberry Design are a Worcestershire-based creative design agency offering; graphic design, web design and development, SEO, PPC, content marketing, email marketing, exhibition & display design as well as print management.
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